Community driven music festival held in stunning Victorian hinterland natural ampitheatre.
As a volunteer for the Timboon Action Committee, I played a key role in producing the identity, posters, digital promotional assets and recap video for the TRACKS 2024 music festival, contributing my skills to support and enhance community engagement.
Rock Out!
Branding
I built the identity for TRACKS 2024 by evolving the previous year's event style into a dynamic rock-themed design that seamlessly incorporates the natural beauty of the festival's location.
Digital Assets
The visual consistency was crucial for creating cohesive digital assets, ensuring that our promotional materials on social media platforms resonated with our audience. Consistent visuals across all digital touch points not only reinforced the festival's brand identity but also enhanced recognition and engagement, making our promotional efforts more effective and memorable.
Merch
Additionally, we designed merchandise, including stubby holders, with the intention of creating a unique brand variant each year that aligns with the festival's theme. This approach aims to foster a sense of tradition and excitement, encouraging community members to attend annually and collect the exclusive merchandise, thereby strengthening their connection to the festival and the community.
KP Design | Motion | Brand - Crafting standout brands since 2003
KP Design | Motion | Brand - Crafting standout brands since 2003
KP Design | Motion | Brand
instagram.com/krispechotsch
Services:
Graphic Design, Videography and Branding.
Location:
Based in South-West Victoria, Australia.
Servicing local, statewide, interstate and international clients.
Let’s work together
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!